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WHAT IS THIS BOOK ABOUT

Genre

This is a modern version of a personal diary, but with a purpose.

Educational, Informative & Entertaining

The book is about everyday issues & challenges which are presented in a short story format.

Many of the stories in this book are from the author’s everyday life experiences and observations at work, during his many travels, and from interacting with interesting people – like you!

About the Author

“Addictive”
One couldn’t stop reading…

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PURPOSE OF THE BOOK

The purpose of this book is to inspire as many people as possible and to make them realise they are not alone. Their thoughts are similar to mine and many others, and we need to speak out in a positive and constructive way to make a change.

WHERE CAN I GET A COPY

The book is available in print format in the USA, UK, Europe, Australia, New Zealand, and the Middle East; and the e-book will have distribution from more than 70 online partners serving readers across the globe.

TESTIMONIALS

#Thisiswhatticklesme pushes aside the common political correctness and digs deep into people’s minds and feelings, providing both irony and wisdom…

Francesco Rulli
Group CEO – Querlo – USA

Tricky to put Thisiswhatticklesme down. Both a whimsical and motivational read, packed with uplifting observations and anecdotes about the world around us. I loved it!

Mike Fairburn
General Manager – Sony Music Entertainment

Khaled is quite articulate in getting his point across in a very subtle, humorous and pragmatic way.

Eda Ismail
Partner – Jetluxe Malaysia – Malaysia

If you are a closet cynic like me, these snippets of gold will strike a chord with you. This is a masterclass in how cynicism can be a positive force!

Asad Ur Rehman
Director Media & Digital Transformation, Middle East & North Africa – Unilever

There is something for everyone in this book, a thoroughly enjoyable read that will have you nodding with agreement to laughing out loud at each adventure (aka tickle) he takes us on.

Peter DeBenedictis
CMO – Middle East and Africa – Microsoft

This book provides a unique colour to serious topics from the latest industry trends, marketing insights and business successes and failures.

Khaled brings a fresh & beneficial perspective to anyone who is curious

John Goraieb
President – ACI Brands – Canada

Random thoughts, trivia and words of wisdom combined with quirky humor and hidden depths to make this a wonderfully delightful, eccentric and well-observed lessons in life. I challenge readers not to smile, nod and learn !

Sandra Macleod
Group CEO – Echo Research – UK

Addictive…A masterful exposition of relatable true-to-life situations, presented in a brilliant mix of wit, humour and positive action.

Shadi Kandil
CEO – MCN Mediabrands – MENAT